To celebrate International Women's Day we're putting the spotlight on muse, Amber Rose, who is a leading the regenerative revolution. Amber Rose who believes that the health of our planet and the health of our communities are one and the same.
Amber Rose, who is inspired by her childhood; Regenerative Farming Spokeswoman, Wellness & Gut Health advocate and Chef to the stars shares on our how our global wellness and gut health is linked to regenerative farming.
Amber Rose has also recently founded, Live Wild, creating adaptogens, superfoods and functional mushrooms daily drink blends designed to revitalise and replenish the body. Be in to Win a Super Greens & Reds Bundle pack here.
What inspired you to launch Live Wild and where does your passion for wellness and gut health stem from?
Live Wild was born from lived experience. I grew up inside regenerative food systems. My mother, Kay Baxter, founded the Kōanga Institute seed bank, so my childhood was spent surrounded by thousands of jars of heritage seeds, forest gardens, and food grown with deep respect for soil, people and place.
I realised that no amount of productivity, achievement or external success can compensate for a dysregulated nervous system or an inflamed gut. The body keeps the score. And the gut is central to that story.
Live Wild became my way of creating products that are not synthetic “fixes,” but wholefood tools - grounded in soil health, plant intelligence and regenerative sourcing - that help people rebuild from the inside out.
It’s not about trends. It’s about remembering how to live in relationship with living systems again.
Why do you think gut health is so important to our overall wellness?
Because the gut isn’t just digestion. It’s our immune system. It’s our neurotransmitter production. It’s our inflammatory regulation. It’s our resilience.
Around 70% of the immune system resides in the gut. The majority of serotonin is produced there. The microbiome is in constant communication with the brain through the gut-brain axis.
When the gut is inflamed or depleted, everything feels harder - mood, clarity, energy, sleep.
When the gut is supported with mineral-rich, whole, living foods grown in biologically active soil, the body recalibrates.
You can’t separate soil health from gut health. They mirror each other. And in many ways, modern disease is a story of mineral and microbial loss - in our soils and in our bodies.
Why is the empowerment of women a vital seed for a regenerative future?
Because women are natural systems thinkers.
Across cultures, women have historically been the seed carriers, the food growers, the medicine makers, the ones who hold relational memory inside communities.
When women are regulated, resourced and empowered, entire ecosystems stabilise - families, businesses, communities.
Regeneration isn’t domination. It’s relationship. It’s cyclical. It’s collaborative.
Empowered women don’t just change industries - they change the tone of leadership itself.
And in a time where both our planet and our nervous systems are under strain, we need leadership rooted in care, boundaries, integrity and long-term thinking.
That is regenerative power.
What was the moment that made you realise that the way we farm and the food we eat are a direct path to solving many modern health issues?
There wasn’t one moment. It was an accumulation.
Watching heritage seeds and biodiversity disappear. Watching soil degrade. Watching gut issues, anxiety, autoimmune disease and burnout skyrocket. And then seeing the opposite.
Seeing food grown in living soil - high in microbial diversity and mineral density - change people’s energy, mood and resilience.
Seeing fermented foods restore digestion. Seeing children thrive on nutrient-dense whole foods.
The more I understood biological systems, the more obvious it became: health is not built in a pharmacy. It’s built in soil and in right relationship. They are the same conversation.
What’s a tip for anyone looking to ensure the food they choose supports a healthy gut?
Start with quality, not trends. Choose food that looks like it came from somewhere real - soil, tree, animal, seed. If possible, buy organic or regeneratively grown, eat seasonally and locally where possible, include unpasteurised fermented foods, prioritise mineral-rich whole plants, avoid ultra-processed products built from isolates and additives, and most importantly - slow down when you eat.
Digestion begins in the mouth. The nervous system must feel safe to absorb.
Gut health is not just what you eat. It’s how you eat. And whether your body feels safe while doing it.
Discover our International Women's Day Muses; Mother & Daughter duo Kay Baxter & Amber Rose's favourite WE-AR pieces.